From reading the reviews saying it ran big, I ordered the 10 and it's perfect. I love all the lace. Might keep this one.

Definitely size down, but this dress is ADORABLE. So comfortable and easily styled.

I loved this dress. It's very well made and felt super fashionable. Yes, it's essentially a large baby doll dress, but in a chic, goth way.

Another hit. Great construction and details.

Beautiful dress! A little short at front for taller girls, so I needed up wearing bike shorts underneath so I didn't have to be worried about the wind blowing it up. Runs a little large, but is super comfortable and actually fairly flattering for not being fitted.

Love Ulla Johnson! Was so excited to see RTR carrying some of her stuff (more please!!) so comfortable and easy to wear. Get with flat fun sandals or wedges. Ladies stopped me on the street all day to compliment the dress and ask who the designer was. Love!

Put this on an immediately felt relaxed. This dress runs a little big but is so perfect for hot summers in nyc!

I loved the "baby doll" vibes from this dress. It was so easy and breezy. The neckline doesn't choke you, and it isn't too short. I highly recommend renting this.

A little on the shorter / trapeze side but great and the top was flattering

Wore this to a fancy dinner and again for thanksgiving! High quality and cute ruffles- love the style. It was loose and flowy so good for if you're planning to eat a lot.

Liked this dress a lot for work. However, I would definitely size down. Can be a bit overwhelming on a short frame

The dress was free flowing and super comfortable. Perfect to walk around town. I wore it with some tights and a long jacket

Super flowy and perfect for working from home. I was super comfortable but looked put together for various meetings

Loved this dress. Initially only rented as I gravitate towards this designer and was pleasantly surprised at how much I loved it. Comfortable and I received compliments each time worn.

While the dress is very comfortable, it is quite loose. That is to be expected, so if that's what you're looking for you are set! I belted it for some pictures, which worked ok. It's overall not the most flattering, but not unflattering either. I needed something blue for a color coordinated group photoshoot, and this fit the bill! Overall, quite pretty and the material is soft. I did need to iron out the ruffle bits!

It's oversized, which I was expecting and was kind of a cute shape. But the material and the pattern was much more casual than I anticipated.

Got this dress to wear to a friend's birthday party in wine country. Arrived looking very worn, lace crumpled and needing a steam. I expected it to be very tent like based on the pictures and reviews, and it certainly was. For bustier gals not super flattering. Stuck out like a giant triangle. I am pregnant in my second trimester and it made me look even bigger than I am.

I love Ulla and rent and own many. This is the worst fitting dress and most unflattering shape. It's not cute and oversized. It's like wearing a tent. Do not recommend.

I ordered in winter which was my bad but this will be in my heavy rotation come Spring/Summer

This dress is super cute with a lot of charm! Pretty shapeless but flattering nonetheless. The eyelet ruffle details are quite unique. Fit is a little on the large side but still works.

Runs on the big size but really comfortable and a good length for work.

There is a lot of fabric at top and it is a loose fit, I loved the comfort and style, but wouldn't recommend it for someone with a big chest. It's a little more casual with flats and easily dressed up with fancier footwear and accessories. Love it!

I wore this dress with kitten heels, and it was perfect. It is a definite baby doll style but comes off with more sophistication if properly styled. The dark floral cotton has beautiful detailing on the neck, and sleeves. It's a dress that requires attitude.

I am really starting to love this designer! This one doesn't disappoint....wore it to work with strappy sandals and a casual event with Vans and loved it both ways. Super feminine, cute and comfortable.

This dress is very cute but runs a little large. When I first tried it I thought it was too big but I embraced it and soon fell in love. I got compliments every time I wore it - I regret not wearing it sooner! The fabric is more cotton than I expected which is great for everyday and summer heat.

I got a ton of compliments on this dress! It's a little short for someone my height (shorter in the front, longer in the back), but it wasn't inappropriate. Beware: it's a wide dress and flies up in the wind! Walking around NYC on a windy day made for an interesting adventure.

In love with this dress! It has the frilly details of a peasant dress but the dark pattern, black trim and exaggerated sleeves make it feel more chic. I found it to fit oversized with an A-line shape. Asymmetric hem (slightly longer in back than front). Pockets!

Loose and not form fitting, cute summer dress

This dress has cool, characteristic Ulla styling. It's just got a very babydoll fit and, being in my mid-40s, it doesn't feel right for me. If that style works for you, go for it.

I received tons of compliments on this dress at work the other day. Note that it runes very large. I definitely could have sized down!

While I did feel this was oversized, it still looked great to wear to work and out afterwards. The neck I wish stood up more to be more of a "mock neck" but I probably could've ironed it down. It looks heavy in images but is great for late summer and could work all through winter with layers. The pockets are great and the length is so flattering!

I felt like a doll in this dress. The fit was adorable and I loved the high neck. Great for a hot day where you don't necessarily want tight clothes for the commute.

Cute pattern and cut. I wore it with a belt because otherwise it seemed too large

It's really roomie and the fabric is nothing special. I didn't end up wearing it.

I would go two sizes down in this. I normally wear a 2 but I figured the 4 would be an cute oversized and was sadly mistaken. It's very cute but HUGE

I was hoping this would be chic but really I looked so silly in this! Ran a bit small too in my opinion

This dress was not as flattering or special as I expected. It was a fine dress to wear to work