Rent 3 for 1 Valentine's Day weekend! Use code 3FOR1VDAY16. DETAILS

Valid on rentals only. You will pay the cost of the most expensive item. Adding a free backup size will count as 1 of the 3 items. Offer expires 2/13/16 at 11:59pm EST and delivery dates must be 2/5/16 through 2/13/16. Promo code cannot be used on existing orders or be combined with other offers or gift cards. Enter promo code at checkout.

Violet Butterfly Gown

$200 rental
$2595 retail

Price varies based on availability. Select your date to see price.

Stylist Notes

Exclusive to Rent the Runway! Make a colorful evening statement in this purple Doo.Ri gown. Shown here with Erickson Beamon's Crystal Romantic Earrings and Kenneth Jay Lane's Black Deco Cuff for an enchanting look.

Size & Fit

This dress runs true to size. We recommend going one size up for back-up size (see following fit notes for exceptions).

BUST: Great for any cup size
WAIST: Fitted - fitted at natural waist
HIPS: Fitted - fitted at hips
LENGTH: Floor length- Two lengths available. Regular measures 58'' from shoulder to hem (recommended for heights 5'1''-5'6'') and long measures 61'' from shoulder to hem(recommended for heights 5'6''-5'11'').

UNDERGARMENTS: Should be worn with a strapless bra
FABRIC: Fabric has no stretch
GREAT FOR: Apple, Athletic, Full Bust, Hourglass, Pear, Tall, Straight & Narrow body types

Size & Fit Notes

This dress runs true to size. We recommend going one size up for back-up size (see following fit notes for exceptions).

BUST: Great for any cup size
WAIST: Fitted - fitted at natural waist
HIPS: Fitted - fitted at hips
LENGTH: Floor length- Two lengths available. Regular measures 58'' from shoulder to hem (recommended for heights 5'1''-5'6'') and long measures 61'' from shoulder to hem(recommended for heights 5'6''-5'11'').

UNDERGARMENTS: Should be worn with a strapless bra
FABRIC: Fabric has no stretch
GREAT FOR: Apple, Athletic, Full Bust, Hourglass, Pear, Tall, Straight & Narrow body types

Size Chart

Size Chart

Product Details

Violet silk jersey with crepe de chine panels. Cold shoulder strap detail. V neckline with cross draping detail on bodice. Scoop back with ruching detail at waist. Hidden back zip. See Size and Fit tab for length.

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5 reviews
Fit
Large0
True to Size5
Small0
Top Contributor
Size worn:
12L
Overall fit:
True to Size
Rented for:
Wedding
Usually wears: 6
Height: 5' 10"
Age: 50
Bust size: 32D
Body type: Hourglass
Weight: 148lbs
January 18, 2013
Beautiful but the back-up dress made me fall in love!
The dress was beautiful and the color incredible, but the just-in-case back-up dress that I ordered stole my heart and this one was sidelined.
Top Contributor
Size worn:
10R
Overall fit:
True to Size
Rented for:
Formal Affair
Usually wears: 10
Height: 5' 7"
Age: 38
Bust size: 34B
Body type: Hourglass
September 24, 2012
Timely receipt of the dress was excellent!
The fit is true to size and fit beautifully. Loved the length and flow. Would recommend wearing 3-5 inch heels so it won't drag too much.
View photos (1)
Top Contributor
Size worn:
2R
Overall fit:
True to Size
Rented for:
Wedding
Usually wears: 2
Height: 5' 3"
Age: 31
Bust size: 32B
Body type: Petite
Weight: 110lbs
September 23, 2012
Fits like a glove, literally! I received some many compliments. Amazing Dress!
Comforable and stylish all in one!
View photos (2)
Top Contributor
Overall fit:
True to Size
Usually wears: 8
Height: 5' 8"
Age: 33
Bust size: 36D
Body type: Athletic
Weight: 155lbs
November 5, 2011
This was my first choice dress and I'm sad to say I didn't like what came in the package. Luckily, I had picked out a second dress for insurance! I have broad athletic shoulders, and the arm straps and strap across the back felt tight. I am a 36D, the neckline was too conservative for my taste and made my bust look small. The length was a little long (I'm 5'8") in heels. But mostly, I was disappointed with the material itself. The silk jersey looked much more jersey than silk. If one were to wear this I would strongly recommend considering pairing with serious shape-wear.
Top Contributor
Overall fit:
True to Size
Usually wears: 10
Height: 5' 11"
Age: 45
Bust size: 34D
Body type: Hourglass
January 5, 2011
This was my backup dress, it was pretty but I didn't think it was stunning. It was confusing to get on and both my husband and friend said that they couldn't figure out what was happening in the front when I had it on. The back of the dress is beautiful! I normally wear a 10 and thought that it might not fit but it was fine.

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