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Melinda

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Your personal style in three words: Genuine. Fun. Kinetic.
Trendy or Classic: Both! Classic with different accents or trendy with a neutral palette.
Brand that embodies your personality and why: Lululemon – It's sleek and (somewhat) sexy while still being comfortable and functional/designed for movement.
Dying to rent: A larger apartment on the west side with luxury amenities on a rent stabilized budget. ;)
My Closet is: An on-going exercise in space management.
Getting ready ritual: Music > dancing > singing > and then struggling to find something to wear!
Favorite fashion personality: FLOTUS (bka Michelle Obama) or Jessica Alba-- They both embody style, class, strength, and are sexy.
Before you rented the runway: I crafted digital products and features at Etsy; am credited with launching online small business services and marketing campaigns with American Express; and bought dresses and intimates at Lord & Taylor... and more.
Favorite thing about Rent the Runway: The (low or no ego) people. --And of course, helping to shape and create amazing experiences for others!