Celebrity Chic: Rachel Weisz
Thu, 2010-05-27 12:06 | by Daria BurkeIt's officially time to start wearing white again! Rachel Weisz looks amazing in the Yigal Azrouël Keyhole Cold Shoulder Dress at a NYC screening of her new film, Agora, which opens this Friday. I love that she added black accessories - so cool, so modern, so downtown! What do you think? -- Derek
Summer Style Savvy with Rent the Runway!
Wed, 2010-05-26 14:36 | by Daria BurkeIt’s getting haute in here. We’ve added amazing new arrivals from Nicole Miller, LaROK, Catherine Malandrino, Doo.Ri and Halston Heritage, amongst others. It’s always hard to pick favorites, but if I must…
I’m a sucker for a well-done ruffle. The Country Club Chic Dress from Milly is just what I need for Sunday brunch and a day at the museum. I’ll pair this LWD with the Lilliana Earrings from Lee Angel to keep it simple and sweet.
Sexy yet sophisticated, the Indigo Silk Bodice Dress from Catherine Malandrino is perfect for a romantic dinner with the boy or cocktail with the girls. I might edge it up a bit with the Rock on Bracelet from Cara Accessories.
With five weddings on my calendar, I have lots of getting dressed to do. The Theory Pretty in Pleats Dress is bright and fun – ideal for a rehearsal dinner! The Elegant Sophisticated Symmetry Earrings from Badgley Mischka Jewelry make this a perfect evening look.
Pre-reserve these and other hot new styles early for all of your July and August events! -- Daria
Make a Statement!
Tue, 2010-05-25 17:14 | by Daria BurkeDespite our taste for designer dresses, one of our favorite looks for summer is a jazzed up tank and jeans. It’s the perfect way to feel confident and comfortable without sacrificing style. Sometimes all it takes is a sexy pair of heels, but if you want to get noticed, our chunky necklaces and bangles are the way to go.
Here are some of our favorites:
Tuleste Market Interlocking Choker Susan Hanover Cutting Edge Necklace
Subversive Pink Sunken Treasure Necklace Lee Angel Etienne Necklace
Ted Rossi Young and Fabulous Cuff Dannijo Jaxson Cuff
Elizabeth Cole Metallic Chain Bracelet Roarke Charo Coral Bracelet
How will you be dressing up your tank and jeans this summer?
10 Things We Love This Week
Thu, 2010-05-20 23:48 | by Lara Crystal
1 American Idol
With the finale approaching, we’re all on edge. We have an office pool that’s not going well for any of us, but we’re still tuning in for the finale to see whether it’ll be DeWyze or Bowersox. For the record though, Lara had Lee winning from the beginning and now we’re all rooting for him! Who do you want to win?

2 Fresh Brown Sugar Body Cream
First introduced to Jenn by Daria, she's now addicted and loves smelling like she just left the bakery!
3 The Food Cart on Hudson and Leroy
Best Chicken Schwarma in town
4 Obama Love
There’s a lot going around. First, POTUS himself complimented Jenna (our VP of operations) on her Angel Sanchez green dress at a dinner last week. Then, Tamar got to see the first lady speak at her sister’s graduation. And we’ve already told you how we felt about her Peter Soronen look last week. The first family and Rent the Runway seem destined to be together!
5 iPhoto Scrapbooking
Who has time to make a real scrapbook these days? Ashley made her cousin a beautiful scrapbook through iPhoto for her bridal shower this weekend.
6 Matcha Green Tea
Jenny’s still on her cleanse, so this tea has been her savior!
This website is great for scheduling group activities - potlucks anyone?
8 Memorial Day Weekend
Abi & Lara are already gone, and the rest of the office is seriously ready for a vacation. After we get all of your vacation dresses & jewelry out the door, of course (and reserve our own!). Have you reserved yours for this weekend yet?
9 Summer Cocktails
Ashley likes Key Lime Martinis, Lara like Caipirnhas. What’s your drink of choice when the sun’s shining?
10 The Go-Getter Girl's Guide: Get What You Want in Work and Life (and Look Great While You're at It)
The best real-life, smart girl, real world situations, get ahead guide out there. We generally think life advice books are bull (though Jenn has gotten a bit more spiritual with her Kabbalah classes of late) but this one is the real deal. Debra Shigley lays it all out there with the stories of female entrepreneurs and other successful ladies who have been there, done that. A great gift for a soon to be grad or an "I don't know what I should do with my life” girlfriend.
Perfect Packing Pieces
Thu, 2010-05-20 23:11 | by Lara CrystalOne last post before I leave for Singapore (and Bali – last minute addition!). I’m a very strategic packer, and as I’m sitting here with my suitcase and my packing list, I thought I’d share with you a few of my picks to travel with. Below are some easy pieces that work well for any destination. Bon voyage! -- Lara
No trip to paradise is complete without a little white dress. This one works on the beach or for the evening.
All travel should have some turquoise and this beautiful necklace screams relaxed resort.
Haute Hippie Beaded St. Barth's Dress
We named it that for a reason. Another versatile piece that can go day or night.
Badgley Mischka Radiant Resort Earrings
I always pack one pair of stunning colorful earrings that I can add to any casual sundress for a night out.
Introducing Ports 1961
Thu, 2010-05-20 22:47 | by Lara Crystal
You may have noticed that this week we added New York’s very own Ports 1961 to Rent the Runway. We can’t even begin to describe how excited we are about these structured pieces with a bohemian twist. Sophisticated and stylish, these dresses are the perfect way to take you from day to night. My personal favorite is the Perfect Parisian Sheath (above left). What’s your pick? -- Lara
First Lady in Blue
Thu, 2010-05-20 09:42 | by Lara CrystalThe first lady was a vision in blue last night, wearing a stunning one-shoulder gown by one
of Rent the Runway's faves, Peter Soronen.
As is Peter Soronen's signature, the gown features a corset top with a lace-up back. The concept of the gown, one-shoulder aside, recalls the lavender Peter Soronen gown the first lady wore for the Kennedy Center Honors in December.
In an interview, Peter Soronen said: "I love the structured bodice that I do for her. I put it in a lot of my dresses. I drape, pin and stitch all that lightweight chiffon -- this look works well on the first lady.” We couldn’t agree more – she looks amazing! -- Derek
Celebrity Style: Cannes Edition!
Wed, 2010-05-19 12:18 | by Lara CrystalThis past week celebs from all over the world have been walking the red carpet in beautiful statement pieces at the Cannes Film Festival. Though all the fashion has been pretty fabulous - from Kate Beckinsale's fairy-tale Marchesa to Cate Blanchett's stunning McQueen - Eva Longoria has been consistently glamorous.
Here's some of our favorite Eva looks, along with a few RTR looks that are quite similar…--Lara
White Hot
Shimmering Gold
Glimmering Gowns
10 Things We Love This Week
Mon, 2010-05-17 10:59 | by Lara CrystalTo give you some more insight into our wacky Rent the Runway family, every week we’ll be sharing 10 things we can’t stop talking about. Let us know what you're obsessed with this week in the comments and we'll reward our fave with a $100 giftcard. -- Lara
Particularly the Matthew Williamson Fashion Fantasy Dress. What's your favorite?
2 O.M.G. by Usher
Jenn’s favorite tune was also our Pandora station at the Photoshoot. Song of the summer?
3 Pics from our customers
We LOVE when our fabulous customers post pics on facebook so we can see how great they look in their RTR. Post yours!
4 Singapore
Lara’s off on a vacay this Friday and like any good traveler she’s been online researching sights, restaurants, and more. Any suggestions?
Jenny’s on a cleanse once a month or so, and she’s now hooked on Gwyneth’s Detox of Choice. Could you survive 21 days on this?
6 Urban Gardening
Brooke can’t stop talking about her flower boxes.

This amazing comedy about LA cater waiters came to our attention via NY Magazine, and Lara's been watching Season 1 all weekend. It's flown slightly under the radar, but Season 1 does not disappoint and it's now available on DVD...
8 Planning for Wedding Season
If you count all the weddings our office is attending this summer, it adds up to 1 bajillion. Check out our wedding picks here, including these 2 gorgeous new gowns.
9 Cancun
Our Director of Technology, Abi, is also taking off for warmer weather. Let's hope we can survive without him.
10 Bain Capital
It’s our one year anniversary of getting funded and we couldn’t thank everyone there enough for their support!
Our Very Own Prom Queen
Tue, 2010-05-11 17:59 | by Lara CrystalIt’s been a busy week at Rent the Runway, so apologies if you’ve been missing us on the blog. Since you last heard from us we’ve been to the Hamptons, Prom (yes, Prom), and back again. Now we’re gearing up for our next photo shoot so that we have lots more great dresses to share with you. But before that, we need to celebrate one of our own – Rent the Runway’s very own Prom Queen, our stylist Blaire Rabenhorst.
This past Saturday, Fashion Indie hosted PROM 2010 here in NYC. Celebrities, fashion designers, bloggers, and New York’s finest socialites flooded the dance floor. Voted on by a panel of Celebrity judges, it’s fitting that our very own stylist Blaire won Prom Queen. Every day at the office she delights us with her fabulously fun eclectic style – a mix of vintage blouses, armfuls of gold jewelry, and of course, Chanel. Blaire truly is our very own fashion queen – and now she’s got the sash to prove it! -- Lara
Here’s Blaire with our another one of our stylists, Ashley:

P.S. We’ll forgive them for not renting the runway – all of our long gowns were out for the weekend and they were kind enough to let our customers have them! Below is what they would have worn.
Blaire: Ashley:
Celebrity Chic: Courtney Cox
Thu, 2010-05-06 15:23 | by Lara CrystalI've always found Courtney Cox strangely relatable (despite the fact she's obviously gorgeous and hasn't aged). Maybe it's the black hair, freckles, and competitive spirit I associate with her via Monica Geller - all of which are characteristics I share. She seems like the kind of girl I'd want to hang with and definitely want to have my back. So I was happy to see her in one of my favorite dresses, this Helmut Lang Off-Shoulder. She wears it well, although the jewelry seems a little too dainty for the dress - I'd probably pair it with some stronger black jewelry like this. What do you think? -- Lara
Featured Dress: Helmut Lang Off-Shoulder Foil Print Dress
Feeling Hot, Hot, Hot!
Wed, 2010-05-05 10:41 | by Lara CrystalHappy Cinco De Mayo! So many ways to look hot, hot, hot for this fun Mexican Fiesta. Cinco de Mayo is a great excuse for some margaritas, tortillas, and a hot new look. Add some spice to your salsa with these fiery looks, which are my picks for ringing in Springtime. If you’re looking for a place to enjoy some Cinco de Mayo fun in NYC, I get my spice from La Palapa, Diablo Royale, Barrio Chino, Rosa Mexicana, Dos Caminos or La Esquina. See you at the bar! -- Jenny
P.S. To see all of our spicy red dresses, click here.
Behind the Seams with Brian Reyes
Tue, 2010-05-04 17:56 | by Lara Crystal

In our first edition of "Behind the Seams," we're bringing you the inside dish from Brian Reyes. This celebrity favorite (whose office happens to be next to ours!) has us craving his cocktail chic styles, and we wanted to see what makes him tick. Let us know what you think in the comments. -- Derek & Lara
What inspired your Spring 2010 collection?
S/S 10 began as a structural examination of roots and the grounded world that lives beneath the soil. We started with an amazing visit to Kew Gardens in London. They've just opened their "Treetop Walk" which is fantastic, but next to the entrance is an exhibit that is really geared for children about life beneath the soil. It's a well depicted, in the simplest terms, discussion about the interconnectivity of the world we live in and how our actions in one aspect of our lives forces change in so many others. Balance is everything in the world of soil. I then took this idea of rooted realism and started exploring the lives of woman and societies that hadn't fully understood how falling out of balance can affect our lives, which brought us to the study of Rorsach or the bleeding heart prints.
How did you go about designing the prints in this collection?
I have developed prints on my own for many seasons and this was the first time I’ve ever worked directly with a graphic artist. It was a very fluid process. Our meetings take place almost immediately after a runway show for the previous season, in this case, immediately following the Fall 2009 runway show. Originally, we were working on just one print, but we had so many ideas that we ended up with a few that I felt very strongly about -- whether the bleeding heart print or the vibrant blue of the Chagrin print, both make such a statement in this collection. We always play with scale, color, opacity, and repetition to create the prints.
Which part of the design process do you like the best?
I feel very lucky to be doing something that I love and something that inspires me every day. Running a small business is a challenge, and I don't always get to be a "designer," but I always know that once the tedious aspects of the day are complete, I can spend my afternoons and evenings really being inspired. I think very few people are able to really pursue their passions, so I feel very blessed.
How is the Brian Reyes brand growing in 2010?
I'm so excited about my Fall 2010 collection. We've spent the last few months expanding on our analysis of trees, bark, leaf structure, core structures. We're really excited about the colors and the intricate prints we're preparing for Fall 2010. While all of my prints are custom designed, I had the chance to collaborate with an inspiring artist from the Ukraine, Oksana Mas -- her take on modern art is quite expressive, and I love that she works with materials in constantly evolving mediums.
If you could sit front row at a fashion show for any designer in history, who would it be and why?
I'm not really a fashion show kinda guy... I'm such a fanatic when it comes to the history of fashion and the development of so many style ideas that have progressed from the early 1800's into today’s modern fashion boutique. What women wear today feels so incredibly different from where the fashion community started last century, but there are reference points, and very few people who brought truly revolutionary ideas in their time. I'm much happier in a library thumbing thru retrospective books on the old fashion masters, or visiting the costume exhibit, than being at a runway show.
How do you celebrate finishing a collection?
Oh that's a tough one... I usually go out the night following the show, and then I try to escape the studio for a week or two after a runway show to clear my mind and get started on the next season. The fashion calendar can be relentless in that the minute you've finished one collection, you jump right into the next. In my studio, I'm very hands on when it comes to the development of clothing.
If a girl was going to purchase her first Brian Reyes' piece, what would you want it to be?
One of my favorite pieces, from my collection, was Look 36 from Spring 2008. It's a very specific gown, and there is only one in the world. However, I'm obsessed these days with luxurious separates. I think it's very important for young women to begin building their wardrobe with great pieces. An amazing sweater, an amazing jacket, a simple, beautiful formed dress, something that gives a woman a taste of what we do.
Catching Up on the Met Gala
Tue, 2010-05-04 17:44 | by Lara CrystalThe Costume Institute Gala took place last night in NYC and the fashion world came out in full force. It was great to see some of our fabulous Rent the Runway designers like Prabal Gurung, Halston Heritage, Proenza Schouler and Christian Siriano represented beautifully on the red carpet. Here's some of our favorite looks from our favorite designers.
Hilary Rhoda in Prabal Gurung

Lauren Santo Domingo in Proenza Schouler

Melania Trump in Christian Siriano
.jpg)
Sarah Jessica Parker in Halston Heritage

American Woman
Mon, 2010-05-03 14:31 | by Lara CrystalTonight's annual Costume Institute Gala at the Metropolitain Museum of Art celebrates the opening of this year’s Costume Institute Collection: "American Woman: Fashioning a National Identity”, which will chronicle the evolution of fashion’s influence on American women from 1890 to 1940. The collection focuses on various iconic women in history and the fashions they inspired.

I love the celebration of American Fashion, as there are SO MANY amazingly talented young American designers today. Below are each of the various styles that will be highlighted, done "the Met way" and then "the Rent the Runway way." Enjoy -- Derek
The Original Heiress: Consuelo Vanderbilt
The daughter of a railroad tycoon and a southern belle, Consuelo was the original socialite. Her mother was so obsessed with her daughter's posture that she made her wear a steel brace, resulting in Consuelo becoming famous for her "regal carriage."
The Met way: The RTR way:
The Gibson Girl: Charles Dana Gibson
The It fashion illustrator of the Victorian Age, Gibson became famous for his drawings of a willowy, feminine young girl with a hint of mischief in her eye.
The Met way: The RTR way:
The Original Bohemian: Rita Lydig
In 1905 not wearing a bustle was considered fashion suicide, but Rita refused to give in to fashion peer pressure. A rebel who pioneered pants for women, she was also a shopaholic, sometimes purchasing 20 pieces of the same item.
The Met way: The RTR way:
Celebrity Chic: Shania Twain
Mon, 2010-05-03 14:30 | by Lara CrystalI've been a closet Shania Twain fan since that "Don't Impress Me Much," but I'd never paid too much attention to her style choices. However, I couldn't help but notice last week on American Idol when she paired her Gryphon Blazer just as we did on RTR - with boyfriend jeans, a basic tank, and a big smile. Now I'm impressed with her laid back glamour. -- Lara











































